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How to Start a Business in 2019

How to Start a Business in 2019 Nowadays, many people are seeing the benefits of starting up their own business. The process may not be entirely easy to go through – but with some finances and a little bit of determination, a person can become quite successful. You just have to follow the advice of […]

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Entrepreneurial mindset for growth

    When Jack Zhang decided to launch his cross-border payments start-up Airwallex, he did so without overly validating the idea so he would not talk himself out of it prematurely. The strategy flies in the face of usual corporate practice, but it has more than paid off for Zhang and his co-founders. In March […]

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What drives great entrepreneurs

If any of you read one of my blog posts entitled “Six Things VCs look for in an Investment,” you may remember that the first entry on the list is “An Extraordinary Entrepreneur with Unique Insight.” I recently watched an outstanding presentation called “How great leaders inspire action” by Simon Sinek (embedded at the bottom […]

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5 Reasons Startups Fail

Reason 1: Market Problems A major reason why companies fail, is that they run into the problem of their being little or no market for the product that they have built. Here are some common symptoms: There is not a compelling enough value proposition, or compelling event, to cause the buyer to actually commit to […]

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Customer Acquisition: Maximizing your Funnel

This blog post focuses on how B2B companies can optimize their customer acquisition funnels using a customer-centric methodology to analyze and remove blockage points. Acquiring customers in the B2B world involves using a variety of marketing and sales steps with the goal of converting prospective customers into paying customers. The process is often thought of […]

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